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February 6th, 2009 | by argentiumsterlingsilverexperiences |Rachel Zoe Trademarked ?I Die’ and ?Bananas’

You may recall this brilliant, Rachel Zoe–inspired “Bananas” shirt designed by artist Christopher Sauvé. If you haven’t gotten yours yet, it doesn’t look like you’re going to. Sauvé just received a cease-and-desist download comedy movie letter from Zoe’s lawyer. It turns out “I die” and “Bananas” download crime movie are trademarked. Oh, excuse us — that would be I DIE™ and BANANAS™. We don’t want to get sued. That would be BANANAS™. WeI DIE™.
Sauvé had only made 25 shirts and was planning to sell them in very limited distribution online and at Seven boutique. “As a huge fan of Rachel Zoe I feel very sad that I couldn’t express myself artistically with BANANAS™ and my fascination with reality television,” Sauvé told us. I DIE™. “But I have come up with this new design based on my favorite things from the 1980s.”

Get it? Do you DIE?Photo: Courtesy of Christopher Sauve
bananas™. “she uses celebrities every period to promote herself, and then she won’t let a poor artist in the city do it in a leviathan recession with all these layoffs?” sauvé continued. we thought paris hilton bogarting the word “i’m hot” was the worst offense of trademark’s report. but claiming the genus of an eatable plant? if we are indeed now in a time when people can just go around claiming others can’t use the images and names of tropical fruits without permission because you told your Queen’s it was yours first, we choose pineapples. pineapples pineapples pineapples pineapples pineapples pineapples. there — it’s ours! and you be aware what else? we live.
Read more posts by Amy Odell
Filed Under: christopher sauve, rachel zoe, the twilight zoe, trademark infringement
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