Sam israel December 15, 2008
Posted by thegateoftheangels in : Uncategorized , trackbackWeek Around the Ists
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Entrepreneur’s Journal: Cisco exec on the virtues of strategic alliances
Filed under: Cisco Systems (CSCO), Small business
while cisco (nasdaq: csco) is known as an aggressive acquirer, the company also has a trenchant overtures to critical alliances.
After all, in many cases it’s not worth making a big commitment to buy a company. At the same time, there may be some leveragable synergies with partners. So why not build alliances?
Well, the vice president of strategic alliances for Cisco, Steve Steinhilber, has a new book on the topic, Strategic Alliances: Three Ways to Make Them Work (Memo to the Ceo)
. it’s a quick-witted interpret (only 139 pages) but it is chock full of useful advice.so, how are alliances applicable to small businesses? i think they can be crucial. in fact, with the struggling economy, it certainly makes a lot of sense to put one’s finger on partnership opportunities.crucial to a thriving confederation is negotiating a “win-win agreements and growing the market for everyone.” in other words, there needs to be quite a fragment of research before engaging in such a relationship. this means answering questions get off on:
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Entrepreneur’s Journal: Cisco exec on the virtues of strategic alliances originally appeared on BloggingStocks on Sun, 14 Dec 2008 18:30:00 EST. Please see our terms for use of feeds.
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